When a company decides to re-brand, their hope is to create an entirely new persona for their company and team, in order for old and reliable customers or clients to get excited about the new brand designs and implementations, as well as bring in entirely new customers due to their change. Companies need to evolve to stay relevant, and so do their brands. Today, we will review 10 successful company rebranding ideas and discuss their choice of design, and what direction they decided to take that differs from their old one.
The free logo design software that has popped up in recent years is one of the latest innovations which have taken graphic designers and branding specialists by surprise. … Continue →