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{"id":992,"date":"2017-07-30T09:05:43","date_gmt":"2017-07-30T13:05:43","guid":{"rendered":"https:\/\/webdesigndev.com\/?p=992"},"modified":"2023-01-25T15:36:09","modified_gmt":"2023-01-25T22:36:09","slug":"25-examples-of-rebranding-logos-from-old-to-new","status":"publish","type":"post","link":"https:\/\/webdesigndev.com\/25-examples-of-rebranding-logos-from-old-to-new\/","title":{"rendered":"25 Examples Of Rebranding Logos From Old To New"},"content":{"rendered":"

A logo redesign can give a company a new face. We have put together a nice collection of 25 rebranding logos<\/strong> of famous companies. The old logos are on the left, and the new ones on the right.<\/p>\n

If you want to add any more logos <\/a>to our collection, or even the next collection, drop a comment linking to the old logo and the new logo and we will be sure to add it.<\/p>\n

\"citroen<\/p>\n

The changes include replacing the 3D metallic variation of the double chevron logo accompanied by a new font for the Citro\u00ebn name and the new slogan “Cr\u00e9ative Technologie” with a flat version of it, in just grey.<\/p>\n

\"starbucks<\/p>\n

Starbucks logo was changed, removing the Starbucks wordmark around the siren, enlarging the siren image, and making it green.<\/p>\n

\"airfrance<\/p>\n

Air France officially changed its logo to a red stripe.<\/p>\n

\"fanta<\/p>\n

Fanta\u00a0is the second-oldest brand of The Coca-Cola Company and our second most popular brand outside of the United States. This is its latest logo.<\/p>\n

\"sprite<\/p>\n

The “double-lemon” symbol was added over the I in the mid-80s. Sprite changes the logo to a flat, simpler version.<\/p>\n

\"6<\/p>\n

The new logo is designed to embody BT\u2019s five corporate values: trustworthy, helpful, inspiring, straightforward, heart. The logo was pretty much the same, but the “piper” was replaced by a “connected world”, and the color was made slightly darker.<\/p>\n

\"7<\/p>\n

The rainbow logo was designed by\u00a0Rob Janoff.\u00a0Apple Computer Inc. was renamed Apple Inc. in January 2007 with the announcement of two non-computer products, the Apple TV and the iPhone. That is the same time when they decided to rebrand their company by changing the logo into a more modern one.<\/p>\n

\"8<\/p>\n

In 1992, The “Best Buy” type was placed on a yellow price tag and the “Superstores” line was eliminated.\u00a0The second logo is the alternate logo used only at a Best Buy location in the Mall of America.<\/p>\n

\"9<\/p>\n

AFC Champions League is a football tournament that features the best soccer clubs in each country competing for Asian supremacy.<\/p>\n

\"10<\/p>\n

The new SanDisk logo was rebranded in 2007. It was simplified, removing the graphic element and leaving just the text.<\/p>\n

\"pyramid<\/p>\n

Personally, I like the newer, simple pyramid-centric logo above.<\/p>\n

\"12<\/p>\n

This logo received very negative reception from the public, mostly because of the addition of a “swoosh”. It was listed one of the worst logos of 2008.<\/p>\n

 <\/p>\n

\"13<\/p>\n

The updated shield logo was introduced in 1989 as part of a new corporate image. It features a lighter shade of green and the new image had more focus on the color green than the predecessor. The rebrand took place in 2000.<\/p>\n

\"14<\/p>\n

A new corporate logo incorporating elements from the well known\u00a0Intel Inside\u00a0campaign was first used in December 2005.<\/p>\n

\"compaq<\/p>\n

Compaq was first introduced in 1982. Until then the logo went through 4\u00a0distinct rebranding processes.<\/p>\n

\"16<\/p>\n

In 2006 Colonel Sanders was given a facelift, removing the wrinkles and replacing his trademark suit with an apron. The logo now has thick, bold lines which help the logo to stand out more.<\/p>\n

\"17<\/p>\n

The logo was very much simplified and rebranded into a more modern, futuristic logo.<\/p>\n

\"bnz<\/p>\n

The Bank of New Zealand went through 4\u00a0rebranding processes. It now has a very minimalist logo.<\/p>\n

\"19<\/p>\n

In 1992, Walmart changed logo color to blue and replaced the dash with a star. \u00a0A new logo with a new font was first used on June 30, 2008.<\/p>\n

\"20<\/p>\n

The Ducati logo went through multiple changes in time. The most recent logo is in 3D and has a nice glossy\/metallic effect.<\/p>\n

\"21<\/p>\n

In 1983, the text remained but the bell was changed into a globe. This still appears on some products.\u00a0On November 21, 2005, an overhauled AT&T logo was introduced as a result of\u00a0SBC’s acquisition of AT&T Corp.<\/p>\n

\"22<\/p>\n

Mozilla Firefox’s logo was changed a lot. The last 3 logo variations maintain the same idea of a fox with fire tail, embracing the whole Earth.<\/p>\n

\"dubai<\/p>\n

This is one of my favorite rebranded logos in this list. Dubai’s International rebranded logo looks amazing. The colors are vibrant and the font is very well chosen.<\/p>\n

\"cisco<\/p>\n

Cisco System’s logo was changed 5\u00a0times. Now it has a more simple look.<\/p>\n

\"cnet<\/p>\n

In 1994, CNET Networks was re-launched as CNET, after the acquisition by the corporation. Recently, this logo was given a gradient look.<\/p>\n","protected":false},"excerpt":{"rendered":"

A logo redesign can give a company a new face. I have put together a nice collection of 25 logos that have gone through a redesign. The old logos are on the left, and the new ones on the right.<\/p>\n","protected":false},"author":30,"featured_media":50183,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[2633,46,2625],"tags":[2541,2628],"aioseo_notices":[],"yoast_head":"\n25 Examples Of Rebranding Logos From Old To New<\/title>\n<meta name=\"description\" content=\"A logo redesign can give a company a new face. 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