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{"id":65990,"date":"2021-01-19T10:26:24","date_gmt":"2021-01-19T15:26:24","guid":{"rendered":"https:\/\/webdesigndev.com\/?p=65990"},"modified":"2021-01-19T10:26:24","modified_gmt":"2021-01-19T15:26:24","slug":"e-commerce-design-trends","status":"publish","type":"post","link":"https:\/\/webdesigndev.com\/e-commerce-design-trends\/","title":{"rendered":"E-Commerce Design Trends To Look For In 2021"},"content":{"rendered":"

The world was shaken during 2020 and the pandemic, and most people still are. The threat hasn’t disappeared, but it has considerably subdued. Throughout this pandemic, the importance of website design increased significantly. Most brick-and-mortar stores had no choice but to turn to e-Commerce platforms for continuing their operations. However, most of them did end up liking the process much better. To have relevance on an online platform, you need to have a website that is up-to-date with security protocols and design elements.<\/p>\n

Now that we are in 2021, we should look back and predict some of the most popular e-Commerce platforms and their design trends to see what is most likely to stay in trend and prove useful.<\/p>\n

1. Parallax scroll animations:<\/h2>\n

\"parallax<\/p>\n

Parallax scroll animations<\/a> are one of the consistent contenders that have stayed in trend for many years, which is not going to change this year. You need to be careful with using it optimally, though. Suppose you use too much movement in the parallax effect. In that case, it can not only annoy people but also harm those with vestibular disorders. The illusion of depth can cause dizziness and disorientation.\u00a0 You should not let parallax scrolling distract your visitors from important content places. It should not make completing a task for the visitors more difficult.<\/p>\n

The parallax effect is best used subtly and rarely, so don’t overuse it at different places on the same website. If you want to be safe and responsible towards your visitors, keep an option to turn off parallax effects. You need to understand that every parallax animation isn’t to make grand gestures across the screen. There can be subtle applications as well.<\/p>\n

2. 3D Visuals and Geometric Patterns:<\/h2>\n

\"3D<\/p>\n

We have increased screen resolutions, which have resulted in a better 3d Design than the previous blocky edges of Geocities.\u00a0 Now, 3D designs<\/a> are weaved into web design seamlessly. They don’t feel like unnecessary distractions; instead, they add to the overall experience.<\/p>\n

Geometric patterns<\/a> are often used in modern web design. Rectangles, polygons, triangles, and rhombus are some occasional flat shapes that we usually see. Geometric web design in 2021 seems to include more modern elements such as 3D shapes, visible gridlines, and floating objects. Doing this would blend realistic objects with surreal motion, which creates an alluring futuristic effect.<\/p>\n

3. Illustrations:<\/h2>\n

\"illustrations\"<\/p>\n

Illustrations<\/a> are more or less permanent in the world of design trends. They would be important in some or the other way irrespective of which year. However, they exploded all over social media, web design, and graphic design spheres. Many brands started realizing the power and impact of illustrations and digital arts. Most of them are also making use of hand-drawn elements in their web designs. Similarly, eCommerce websites are likely to use illustrations to navigate, familiarize, and build a sense of trust with their visitors.<\/p>\n

4. Shifting the focus to grains:<\/h2>\n

\"Shifting<\/p>\n

If you look at most eCommerce web designs these days, they have a flat overlay of colors. They have solid colors with no variations. Such color selection drains out the personality of any web design. Grainy textures would give them a better and natural feel. It looks more real to life and adds depth to a website design.<\/p>\n

It is exactly how grains in images for the longest time were thought of as inefficient photography skills. Photographers did not like grainy images. These days you see Lightroom and camera applications like Huji have options to add and adjust the level of grain to a picture that never had any in the first place. Adding grains to certain images adds to their authentic feel, especially when the picture’s theme is vintage or grunge.<\/p>\n

5. Retro fonts:<\/h2>\n

\"retroRetro fonts<\/a> are such a design trend that they keep losing their popularity and gaining it back time and again. Instead of reusing the old fonts again, the approach to this design trend is found in modern artistry and designers reimagining what retro fonts can be.<\/p>\n

It is a modern approach to retro fonts that would take modern design principles and rework retro fonts by a modern interpretation. The result of this is retro-looking fonts with more aesthetic and time relevance.\u00a0 This can be referred to as retro-futurism.<\/p>\n

6. Horizontal Scrolling:<\/h2>\n

\"horizontal<\/p>\n

This is changing the scrolling nature of the traditional vertical scrolling. This trend is more about user experience. Changing one of the most innate psychological expectations of visitors, seeing a website slide horizontally when scrolling using your mouse, would feel oddly satisfying. As if it should not be possible. But it is! However, designers who have broken this pattern and introduced horizontal scrolling have not done it with the intention to stand out but as a practical way to disclose secondary information progressively. In no way are we expecting horizontal scrolling to replace vertical scrolling entirely. A blend of both would help create a great e-commerce website design.<\/p>\n

A few considerations you should keep in mind with horizontal scrolling are:<\/p>\n