How does your website stand out from your competitors in the web space? What will further define design next year? These are questions designers ask themselves to keep up with the ever-changing world of web design. While strong search engine optimization will draw in customers, if the users don\u2019t find the content interesting, they will not stay. \u00a0What looked good to users a year ago wouldn\u2019t work for the audiences today. These subtle changes in design that happen each year have contributed to defining the visual culture of the web we see today. Let\u2019s dive into some trends, techniques, and tools that are being used to deliver user-friendly, impactful and meaningful web experiences.<\/p>\n
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\nAnother sure shot way to add personality and originality to your website is to apply custom illustrations<\/a> in place of a photo-realistic imagery. The artwork usually comes with the power to transform the style and create an entirely unique experience for the user. Illustrations can convey an idea playfully\u00a0while still communicating the story of the brand and the product. When compared to editorial\/lifestyle photography, illustrations are able to reach a wider array of human beings as they are not limited by the photorealistic nature of an image. As we continue to build products for a\u00a0staggeringly diverse array of human beings, it would make sense to understand the impact and usefulness of illustrations in both marketing and product design.<\/p>\n
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This uncommon layout option may seem less intuitive to the user but it enables a unique and unexpected user experience. The appeal of the broken grid layouts is that they can create unique, distinctive experience while giving the ability for brands to set themselves apart. This layout is an uncommon choice among traditional companies but in designers quest to create more creative and engaging layouts, the grid we\u2019ve always relied on has become a constraint.<\/p>\n
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Micro-interactions are animations that get triggered by scrolling down or when the mouse is moved over a particular spot. These create a good user experience as they enable the user to interact with the site and its content. The ability to shape the design in front of you keeps the user engaged while stroking their curiosity to learn more about the website. Smaller animations<\/a> can direct the user\u2018s attention to the right content at the right time. When done right, this means they don\u2019t miss vital lines of a copy. Animations are a great way for users to be a part of the story of a website and are becoming more common in use around the web.<\/p>\n
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Bold hues, saturated tones, and vibrant shades have made their way into our mobile screens. This scheme can be\u00a0useful for newer Brands<\/a> as they can instantly attract the user\u2018s attention. While sticking with web-safe colors might work well for most\u00a0brands, by being courageous with color\u00a0designers can\u00a0re-imagine the web space and set themselves apart. This makes a less interesting image or interface look intriguing.<\/p>\n
\nSharp-edged and right-angled corners, exposing their underlying modernist geometry has dominated UI design for several years now. That changed this year. The emphasis of rounded corners in cards, input boxes, and profile avatars have created a shift big enough that most apps including Google, Twitter and LinkedIn have adopted this change. These subtle deviations in form have not only brought forth changes in these primary design elements but also variations in background shapes, lines, and icons.<\/p>\n
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Designers are finding new ways to showcase the versatility of this simple effect.\u00a0 If you stick to less is more approach, the subtle use of this effect can produce dramatic results as it adds qualities like depth, dimension, perception and visual interest to your design. We have seen some exciting variations with\u00a0shadows in the web space this year. With grids and unique layouts, designers are now playing\u00a0with shadows, now more than ever to enhance UI interactions<\/a> and digital experiences.<\/p>\n
How does your website stand out from your competitors in the web space? What will further define design next year? These are questions designers ask themselves to keep … Continue \u2192<\/a><\/p>\n","protected":false},"author":10,"featured_media":58250,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[2617,30],"tags":[],"aioseo_notices":[],"yoast_head":"\n