All designers need a professional portfolio website. Freelancers, for instance, need a personal gallery to showcase their work and to inform people on how to contact them, including both customers and potential employers that may like what they see.<\/p>\n
Even if you\u2019re already a member of a design team, it is a smart idea to run a personal blog and build up an admirable online presence.<\/p>\n
Here are a few common rules on design blogs and portfolios you can apply in any discipline:<\/p>\n
Which are the elements of a well-designed web portfolio?<\/p>\n
By default, a first-time visitor will try to locate the logo on your website<\/a>.<\/p>\n
Once you go online to promote your skills, you have to think of building and popularizing a unique brand.<\/p>\n
The web is overwhelmed by skilled marketing professionals and branding gurus that will give you all sorts of advice, but it doesn\u2019t mean that you have to follow all rules to bring that brand to life. Instead, you have to think of unique ways to represent yourself to the world and to preserve consistency wherever your brand appears. Also, sell your services well<\/a>.<\/p>\n
Unlike traders and e-commerce website owners<\/a>, all you have to offer is you. This gives you enough room to shed some good light on your profile and show people who the guy or girl behind the screen actually is.<\/p>\n
As mentioned before, all achievements, awards, and recognition have a compulsory place in your portfolio website<\/a>. If you\u2019re great at what you do, why not let people know about it?<\/p>\n
Blogs have become an important means of identification<\/a>, and a valuable expertise console for those who have the knowledge to share, and those who need help.<\/p>\n
Namely, a blog will make your website more dynamic, and help you establish a permanent connection with the design community. Choose one of the unique WordPress themes<\/a> out there and start writing.<\/p>\n
A common temptation for first-time portfolio creators<\/a> is to expose in plain sight everything they\u2019re capable of, but that approach has just as many negative effects as positive ones.<\/p>\n
The best way to attract new audiences is by motivating your current fans to share your works on social media.<\/p>\n
Encourage them to visit your social media profiles and to follow you on LinkedIn, Facebook, Twitter, and Flickr, so that they can easily refer you to a friend, or follow updates without necessarily visiting your website.<\/p>\n
Remember: Your work won\u2019t be ready once you\u2019ve created a stunning portfolio!<\/p>\n
I know web designers put an emphasis on this, but loading times are also important for graphic design portfolios<\/a> as well. The end-user (the client, actually) is most likely the same.<\/p>\n
Speak about your origins. <\/strong><\/p>\n
People like to identify themselves with you, and you may attract customers from the same location or time zone.<\/p>\n
Code validation<\/strong><\/p>\n
Validation matters a lot, as clients will expect them to have a valid website code in order to trust them.<\/p>\n
Link both the text and the images, as visitors will expect to be directed somewhere when clicking on them.<\/p>\n
Mention satisfied clients and display the work you did for them<\/strong><\/p>\n
Work out a beautiful bio that reveals your point of view, and the uniqueness of your work. A good way to do this is to compile an attractive \u2018about\u2019 page<\/a> that should contain important elements like, your thought process.<\/p>\n
Reveal the origins of your perspective<\/strong><\/p>\n
Support your perspective with external details<\/strong><\/p>\n
Stay relatable<\/strong><\/p>\n
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