Let’s face it, Pinterest is not just for planning a wedding or yummy recipes anymore. More and more businesses are using it as a marketing tool (25% of Fortune Global 100 companies have Pinterest accounts).\u00a0Behind Facebook and Instagram, Pinterest is the 3rd most popular social media networking site and of last year Pinterest became the 4 largest traffic source in the world.<\/p>\n
As Pinterest continues to grow in popularity, the people using it is constantly growing as well. You can see how this is a great way for businesses to reach potential customers. It is especially a valuable marketing tool for the design community because people see your product visually first.<\/p>\n
The more visually appealing or creative your product is the better chance you are of getting noticed. Small agencies can compete with larger agencies because it’s all about the initial response to the product.<\/p>\n
Pinterest<\/strong><\/a> can be a great source of design inspiration<\/strong><\/a>. Designers are using this free service to collect examples of great designs everywhere. Here are 10\u00a0Web Designers to Follow on Pinterest<\/strong> you can follow in order to receive your daily dose of design inspiration! Not all their boards are design inspired so check them out and follow the ones you like!<\/p>\n
Pinterest can be an incredible traffic source for your website because after all, it is more of a search engine rather than a social network. This means that some SEO techniques can also be applied to Pinterest! You can use Pinterest to grow your income by attracting new clients for your business or by growing your website and your revenue from ads, affiliate marketing, and more.<\/p>\n
Check out these simple steps and tips you can follow in order to set up your Pinterest account and start growing it and your business. It will be worth the effort, as you’ll see that in only 2-3 months traffic will start to increase.<\/p>\n
1)\u00a0Create a business account. This will allow you to get access to the Analytics section and see how many clicks you get to your site.\u00a0<\/strong><\/p>\n
2)\u00a0Fill out your profile and a<\/strong>dd your website address in your profile description.\u00a0<\/strong><\/p>\n
3)\u00a0Follow other creatives.<\/strong>\u00a0\u00a0If you are at loss to figure out who to follow just go to your favorite design & web’s blogs or sites. Chances are that they have a Pinterest account.<\/strong><\/p>\n
4)\u00a0Make boards related to your field.<\/strong>\u00a0Some Board Ideas for design\/web agencies: Icon design, Hand Lettering, Non-profit logo’s, Unique website navigation and Print design.<\/strong><\/p>\n
5) \u00a0Be descriptive.<\/strong>\u00a0\u00a0Use hashtags in your descriptions.<\/strong><\/p>\n
6)\u00a0Don’t over self-promote.\u00a0<\/strong>Don’t repeatedly repin your work or other content. Pinning it once is sufficient unless there are multiple angles or additions to the project.<\/strong><\/p>\n
7)\u00a0Make your work visually pleasing.\u00a0<\/strong>Look at what works on Pinterest and what doesn’t. Get some inspiration from other pins that catch your eye.\u00a0<\/strong><\/p>\n
8)\u00a0Use Pinterest to show the overall personality of your agency.<\/strong>\u00a0This can also be a great way to clients see what your overall company is like before they call or make an inquiry. This can put them at ease and get them excited about doing business with you. Likewise, if you are applying to agency or company.<\/strong><\/p>\n
9)\u00a0Promote.<\/strong>\u00a0Do not use auto post when it comes to your Twitter & Facebook page. This makes your activity impersonal and sometimes can be just plain annoying (especially if you are pinning 15 new things in a short period of time.)<\/strong><\/p>\n
10)\u00a0Pin consistently.<\/strong>\u00a0Don’t pin just to pin. Make sure these are items that you have a genuine interest in.\u00a0<\/strong><\/p>\n
What do you think? Do you have any Pinterest tips? Or do you want to share your Pinterest with us?<\/p>\n","protected":false},"excerpt":{"rendered":"
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